We are thrilled to announce that Legitimate has been selected to join the Avery Dennison AD Stretch Incubator Program.

This incredible opportunity aligns perfectly with our mission to connect consumers and fans with authenticated, immersive experiences embedded within the world's most sought-after physical products.

What is the AD Stretch Incubator Program?

The AD Stretch Incubator Program, established by Avery Dennison, is designed to foster innovation by bringing together groundbreaking startups and industry-leading resources. This program provides startups with the mentorship, technology, and market access needed to accelerate their growth and make a significant impact on their industries.

The incubator program's focus on connected products, smart labels, and sustainable solutions resonates deeply with our core values. At Legitimate, we believe in the power of technology to elevate everyday experiences, making them richer, more engaging, and more meaningful.

Why This Partnership Matters

Our collaboration with Avery Dennison is more than just an accolade; it underscores our commitment to innovation and excellence. Here’s why this partnership is crucial for Legitimate:

1. Access to Cutting-Edge Technology: Avery Dennison’s advanced materials and digital identification technologies will enable us to enhance our product offerings, integrating seamless digital experiences into physical products with unprecedented precision.
2. Mentorship and Expertise: The program provides us with invaluable mentorship from industry veterans. This guidance will help us navigate the complexities of scaling our solutions and reaching new markets effectively.
3. Collaborative Innovation: Being part of a cohort with other forward-thinking startups fosters a collaborative environment where ideas can flourish. This synergy will drive us to push the boundaries of what’s possible in the realm of connected products.
4. Market Expansion: With Avery Dennison’s global reach and extensive network (including adidas, Burberry, Burton and Nike amongst many others), we have the opportunity to expand our market presence, bringing our unique solutions to a broader audience of brands and consumers.

Looking Ahead

We are grateful to Avery Dennison for this opportunity and look forward to a successful partnership now and in the future. Stay tuned for updates on our progress!